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Successful social media integration
Here at Salty Waffle we have something in common. At 8:32am every morning, rain or shine, we pick up our phones and we call each other. The call, though it sometimes lasts longer is scheduled until 8:37am and has a clear purpose and rhythm. Each of us presents our KPI’s (relevant numbers), accomplishments, stumbling blocks, and Read more...
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The woman pictured here, Mari Smith got a head start on the Project when she was notified early and she remains #1. Click this Link. I’m so addicted to the Fast Company Influence Project and it’s cool graphics. Who cares how far your influence spreads online? Well apparently tens of thousands do. How do you Read more...
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In every marketing class I have ever taken, the infamous “4P’s” have been mentioned. When everything in marketing gets confusing, you can always go back to the basics, the faithful four P’s for focus. To really get places, you don’t need to design an exhaustive Marketing Strategy, but you will need to listen attentively online Read more...
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A while back I had the pleasure of listening t0 the founder of TeachStreet, Dave Schappell, speak about his journey through building a successful company. It was a great presentation and he was extremely honest about the rigors of doing so, even admitting at one point that the only reason he was able to get through Read more...
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I mentioned Retaggr.com a little while back, but today is its time to shine on Salty Waffle. I have long waited for a site to collect all my sites—a virtual bulletin board if you will, for all my networks and profiles. I just wanted a place to add all my accounts so that I could remember all Read more...
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On a cloudy and cool Wednesday morning, for the first time in twelve years I went wakeboarding. The “event” was hosted by Detlif Schrempf and Kevin Fitzwilson of Coldstream Captial. What a cool experience for clients and prospects. This kind of activity speaks volumes about what kind of business they desire to have and what Read more...
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“Good bankers, like good tea, can only be appreciated in hot water.” – Anonymous I loved this quote and I just had to share it. Being that it is quoted from someone anonymous, I can’t give them any credit, but I did find it in a white paper by Rich Russakoff of Bottom Line Consultants. It is Read more...
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So far I have had a great summer and have been lucky enough to go out wakeboarding with friends I don’t get to see all year. One day out on the water I learned an important lesson. I will be the first to say I am not great at wakeboarding. I can do some basics and not much Read more...
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If you know me, you know I am pretty nerdy when it comes to technology. This being the case, one of my daily practices is to hop on TechCrunch and check out the latest articles. That explains why this morning around 3am or so, I commented on a very interesting post of theirs entitled ‘Cruise Read more...
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To say that I have learned a lot since coming to Salty Waffle would be an understatement. One of the things I was completely oblivious to is a service called HARO. HARO stands for help a reporter out and is a site dedicated to linking up reporters in need of a story with people who Read more...
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On our way to Hawaii last week we broke out the iPad and Sara was entertained for the next 5 hours! Drawing, math, vocabulary games, Tetris, tic tac toe, and Ferngully. Absolutely priceless. She learns, creates, and is inspired to learn more. In a meeting yesterday she was silent for over one hour while playing Read more...
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“So, Mama, let me see if I get this right. Your saying that if you get more friends then they will tell their friends and you will get more money. More friends equals more money.” Sara summed up social media, inbound marketing, online content strategy, and life all in this brief description. The more friends Read more...
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