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Going Viral

by Nicole Donnelly on February 24, 2013

For anybody to say that their customer acquisition strategy is for their content to go viral is like my daughter saying that I can simply go to the ATM when I need more money. There’s a lot of work that goes on to get the money in the bank so that I can withdraw when I need it. The money sitting in the ATM is not even mine, it belongs to whomever owns the ATM but there is opportunity to withdraw if I earn it.

What are you doing to earn attention?

  • http://www.facebook.com/ashleyburnstad Ashley Burnstad

    So true.

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