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What Does It Really Mean To ‘Do Social Media’?

by Mitchell Cuevas on August 20, 2011

The

“Social media tests the filter that divides inner monologue from disclosure. As our thoughts become words online, they color our avatars and profiles with a glimpse of our personality – who we are online and in the real world. Over time, it is how we put our words into action that establishes our character. And, Read more...

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Social Media Sites Drive Traffic, And They’re Free

by Mitchell Cuevas on June 15, 2011

social media, social media class, social media vocabulary, blogoshpere, blogging

It may not be a huge surprise that Facebook and Twitter are the social media sites responsible for driving a majority of traffic to blogs, but it’s astounding just how dominant they are in the space. Every year, Technorati does their State of the Blogosphere study which surveys thousands of bloggers. Trends since even last year are Read more...

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Social Media Vocabulary: Authenticity Is Awesome

by Mitchell Cuevas on March 29, 2011

Every once in a while, someone or something will remind me to go back to speaking English. At Salty Waffle, we are immersed in the world of social media classes and we talk like it, especially with each other. Sometimes it takes some blank stares and funny looks to remind me that our vocabulary is Read more...

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The Power Of Thanks In Social Media And Life

by Mitchell Cuevas on February 20, 2011

Thank you social media

Your parents always told you, remember ‘please and thank you’. Well, it turns out it isn’t just for the sake of others and good manners, but its also good for your health, your business, and your social media efforts. For a long time we have known that saying thank you strengthens relationships, improves mood, and Read more...

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7 Tips To Better Email

by Mitchell Cuevas on February 16, 2011

Earlier we described some of the potential evils associated with email. I read another article since then that said checking emails constantly hurts your IQ more than smoking weed! Here are some tips to help you out with that! Get Gmail. Seriously, this might be a little personal, but it’s just sooooo good at nearly everything Read more...

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To Infinity and Beyond: Creating Your ‘Mini-Manifesto’

by Mitchell Cuevas on February 6, 2011

As I sit here in my room, trying to remain productive I keep getting status updates, tweets, and even a text or two mentioning the new Toy Story and just how amazing it is. Being as I haven’t seen it yet, I am growing increasingly jealous of what seems to be every other person in Read more...

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How to Get What You Want

by Mitchell Cuevas on January 30, 2011

Ask. Answering a question is one of the easiest things to do yet so many people fear asking. As a person who has dedicated themselves to a business, a set of values, and a mission, you cannot afford to avoid asking questions. Chances are there is someone out there that knows more about something than Read more...

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Social Media Vocabulary: Social Media Meets Music

by Mitchell Cuevas on January 25, 2011

Hype Machine

Ah, Tuesday. The day all the new albums come out. It’s a day I wait for every week for two reasons, the new music and the new Salty Waffle social media vocabulary. Today it’s all in one baby. Ping: Ping is a social network built within iTunes that is all about music. You can update Read more...

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Internet Marketing: SOS my SEO!

by Mitchell Cuevas on January 23, 2011

SEO, internet marketing, marketing, google

So you used your style guide, your ballin’ web designers, and you built a gorgeous, easy to use, gem of a site…but no one ever comes to visit. The problem is: if it isn’t easy for people to find you, they won’t. Be honest, how many times do you look past the first page on Read more...

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Social Media Vocabulary: Fresh From Canada

by Mitchell Cuevas on January 18, 2011

social media vocabulary, social media, facebook, canada, whistler, salty waffle

Freshly back from from Whistler, I thought today’s edition of social media vocabulary should feature some interesting words they toss around in the Great White North. In particular, these are some of the most popular social networking sites in Canada. Go Maple Leafs! Club Penguin: Club Penguin is the first of a few different virtual world type Read more...

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Online Marketing: It’s All About U, and X Marks the Spot

by Mitchell Cuevas on January 16, 2011

Success is a simple formula: One part passion, one part ability. This is true in life, business, and today, your website. Think of your website in two parts, the user experience (UX) and the user interface (UI). The user interface is the technical side of the website; it is how a user physically interacts with Read more...

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We have talked a few times about resolutions being that it is a pretty fresh year still and today’s post might just be the most important one if you have some serious goals. Everyone has verying goals or resolutions, but a common trait amongst those with a vision: Numbers. What numbers do you need to Read more...

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For Your Resolutions: 5 Fun Fitness Apps

January 6, 2011
fitness apps, new years, resolutions, goals, health, social media

New Years is always a time for resolutions, goals, starting over, or rededicating. Fitness and health seem to be a popular trends in resolutions and is a goal for some of us here at Salty Waffle as well. We figured we weren’t the only ones interested in some apps to help out along the way Read more...

15 Stages of Online Presence Evolution Through Social Media, Conclusion

January 5, 2011
Evolution

Here it is! The final part of the 15 Stages of Evolution of the Online Presence Through Social Media. If you haven’t been following along, catch up with the first three parts here, here, and here if you missed them and let us know where you are at, we’ll meet you there. Read on for the exciting conclusion: Read more...

Give Them Something To Say

December 26, 2010
marketing, brand ambassador, ride like a penguin

No question about it, the number one way to drive away customers is with bad customer service. One bad experience is all it takes to turn one person into a roving spewer of the negative. Obviously, any business wants to avoid that and in today’s world, that can be even harder with the ease, amount, Read more...

Do You Push or Pull?

December 19, 2010

There are entire classes, sections of libraries, careers, even countless scientific studies dedicated to the field of consumer behavior. The reason for that is clear, customers and their desire or lack of desire for products and services determine the success or failure of each and every business. Fortunately, there is one simple idea that encompasses Read more...

Pushing Past the ‘What if?’

December 12, 2010
IMG_1562

In life and in business, it is inevitable that you will at times be presented with situations that strike fear in your heart. Times when you don’t know what to do, when none of your options seem great, when the weight of a decision and its possible repercussions are paralyzing. So how can we overcome Read more...