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Why Pinterest? Explosive Stats Part Two

by joelee on June 15, 2012

Continuing from last time, Pinterest is the third largest social networking site and here are more amazing statistics so get ready to be amazed! According to Tamba, the average Pinterest user spends 14.2 minutes per visit. In addition, the average user spends 98 minutes per month on the site, compared to 2.5 hours on Tumblr, and 7 hours on Facebook according to comScore. Furthermore, it is also the fastest site to reach 10 million unique visitors in the history of the internet!

average time spent on Pinterest, page views in MarchMore amazing is that Pinterest’s has higher referral visitors than Twitter and the revenue generated by its is growing as well.

Here are some other interesting facts about Pinterest:

percentage of women using Pinterest, Pinterest iPhone App,age of Pinterest users

age of Pinterest users, gender of Pinterest users, income of Pinterest users, education of Pinterest users, main region of Pinterest usersAs Pinterest continues to grow, businesses have to pay close attention and start to engage their fans via pins. Do you use Pinterest? What do you like or hate about it? Let us know!

  • Brittany at Sprout Social

    Pretty impressive stats! I think brands are still getting a handle on using Pinterest to connect and engage fans, but seems to much more popular and it’s been interesting to watch different business’ approaches. 

    We use Pinterest for our brand too. We follow a lot of other technology brands and marketing firms, so it’s been a great way to find new content (which I hadn’t originally expected!). 

  • joelee

    Brittany, thanks for the comment! Yes, it’s very exciting to see how businesses are starting to interact on Pinterest to engage their fans since it is so new. I didn’t even consider Pinterest to be a source for content, but thanks for the tip!

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