by Nicole Donnelly | Jan 24, 2019 | CX, Facebook, Marketing, Social Media, Social Media Vocabulary, social media vocabulary, Tools
Welcome back to another edition of Salty Social Media Vocabulary, where we cover all things social media, CX, and everything around and in between. Because we’ve recently covered social media strategies, including proactive and listening strategies, we thought it...
by Nicole Donnelly | Jan 3, 2019 | CX, Marketing, Social Media, Tools
Happy new year! Today begins with a “T,” which means it’s time for another edition of Salty’s Social Media Vocabulary. We’re sure you’ve already done much of your 2019 business planning by now, but in case you’re putting on the final touches, we’ve come up with a...
by Nicole Donnelly | Dec 27, 2018 | Customer Service, CX, Facebook, Marketing, Social Media, Social Media Education
Welcome back to Salty Social Media Vocabulary, where we explore all things social media and CX. Today we’re covering the question: what is a social media listening strategy and why is it important? Not every brand has the resources (or needs) to conduct...
by Nicole Donnelly | Dec 20, 2018 | CX, Facebook, LinkedIn, Marketing, Social Media, Social Media Education, Tools
Fundamentally good CX can simply be defined as adequately understanding how your customers interact with your brand, thereby anticipating your customers needs. Companies like Amazon and Apple think of CX as the frontier of branding. CX can be complicated as it is both...
by Nicole Donnelly | Dec 6, 2018 | Customer Service, CX, Marketing, Social Media, Social Media Vocabulary, Twitter
Welcome back to Salty Social Media Vocabulary, where we chat all things social media, CX best practices, and more. Perhaps you’re new to community management. Other than the guidelines set by your brand voice, there are no real hard or fast rules—in fact your CX...
by Nicole Donnelly | Nov 22, 2018 | Customer Service, CX, Marketing, Social Media
Welcome back to another edition of Salty Waffle Social Media Vocabulary, where we cover everything from hashtags to brand strategies and how they relate to CX. As previously discussed, CX is now an integral part of branding. Accordingly it should top your list when...
